Mobile apps are such that they provide the brands incorporating them with limitless ways and potential to enthral and engage customers like never before. Provided the methodologies are followed carefully, the business of the brands and enterprises are augmented greatly and it creates more users for the enterprise. Typically the users apart from requesting customized and related experiences also demand that the aforementioned experiences are carried out via the mobile apps. Statistics reveal that a figure of more than 60 % (more than 400,000) of the 2 million apps which…
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